Your private nursing practice, easy to find and easy to book.
Wound care, family planning, immunisation and primary care clinics need clear information, reminders and recall. We build all three, written to SANC rules.
- Live in 24 h or first month free
- 30-day money back
- SANC rules applied
- No testimonials, ever

What gets in the way for nurses and nurse practitioners.
Patients do not know a private nurse can see them for primary care.
Immunisation and family-planning dates get missed.
Home-visit requests arrive by phone with no record.
Find, trust, book, attend, follow up, refer.
How the system carries a patient through your practice, step by step.
- STEP 1Find
Google, Maps and referrers find accurate, factual information.
- STEP 2Trust
Registration details, clear services and fees, no hype.
- STEP 3Book
Online or WhatsApp, 24/7, with an AI receptionist.
- STEP 4Attend
Reminders, directions and digital intake cut no-shows.
- STEP 5Follow up
Care reminders, recall and private feedback.
- STEP 6Refer
Reports back to referrers and easy rebooking.
Services for nurses and nurse practitioners
- Practice website, live in 24 hoursMobile-first, fast, hosted in South Africa, built from your answers.
- Google Business Profile setupCorrect categories, hours, services and booking link so you show up on Maps.
- Online booking calendarPatients book 24/7 into real availability, per practitioner and room.
- AI receptionist (WhatsApp, web, Instagram)Answers FAQs, books, reschedules and hands over to your team. Never gives clinical advice.
- WhatsApp and SMS reminders, no-show depositsFewer empty slots: reminders, confirmations and optional deposits.
- Digital intake and consent formsPOPIA-compliant forms with purpose-specific consent, before the first visit.
- Follow-up and recall automationHome-programme reminders, check-ins and recall for reviews, on the schedule you set.
- Patient education libraryCondition explainers and after-care sheets you can send by WhatsApp.
- Practice dashboard and monthly reportEnquiries, bookings, no-shows, recall and channel performance in one view.
Made for nurses and nurse practitioners
- Immunisation and family-planning recall schedules
- Home-visit request form with address capture (POPIA consent)
- Wound-care follow-up reminders
- Corporate wellness day enquiry page

What we will and won't publish for nurses and nurse practitioners.
Plain-language rules with links to the source documents. We take the cautious reading wherever a rule is open to interpretation.
South African Nursing Council (private practice licence holders)
Key advertising rules
- Advertising professional services in a way that is not factually correct, is misleading, or harms the dignity or honour of the profession.SANC GN R.767
- Permitting your name to be used in a professional capacity in connection with advertising (for example endorsing a product).SANC GN R.767
- Touting or canvassing for healthcare users, personally or through an agent.SANC GN R.767
- Your name may not be used in connection with product advertising.SANC GN R.767
- Confirm your private practice licence and scope before listing services.SANC GN R.767 [REVIEW NEEDED BY SANC regulatory specialist]
What we will publish
- Your name, profession, registered category and registration number
- Services described factually, with fees where you choose to show them
- How to book, hours, location, parking and accessibility
- Evidence-based patient education with sources
What we will not publish
- Patient testimonials, star ratings or review widgets
- "Best", "leading", "No. 1" or any comparison with colleagues
- Guaranteed outcomes, cures or "pain-free forever" promises
- Discounts, freebies or referral rewards for clinical services
- Product endorsements using your name
Plain-language summary of published council rules, with sources. Not legal advice; you remain responsible for your own advertising as the registered practitioner.
Summaries of published council rules in plain language with sources, researched 19 October 2026. Not legal advice. Items marked [REVIEW NEEDED] await confirmation by the named specialist; until then we apply the cautious reading.
Buy online today.
Recommended for nurses and nurse practitioners: Growth OS Practice. Or start with a website plan and add the rest later.
Founders' Offer: 30% off Growth OS for 12 months, setup waived (first 50 customers)
Up to 3 pages, built from your 10 answers ยท Live within 24 hours of your answers, or your first month is free ยท Free .co.za domain while subscribed (or a free yourname.sites.brandexperts.co.za address)
Up to 8 pages ยท Online booking calendar with email reminders (WhatsApp reminders as an add-on) ยท Online payments and deposits (card, instant EFT)
Practice
One practitioner. A full diary.
Best for: Solo practitioners and two-person practices
- Website Business with online booking and payments
- AI receptionist on WhatsApp, web chat and Instagram
- WhatsApp reminders and no-show deposits
- Recall and follow-up automation
- Private patient-feedback surveys (no public testimonials)
- 4 patient education articles a month
- Clinician review of public content
- Practice dashboard and monthly report
Clinic
Every practitioner, every room, booked.
Best for: Multi-practitioner practices and day clinics
- Everything in Practice
- Up to 8 practitioner calendars and pages
- Social media: 12 fact-checked posts a month
- Google Ads management (ad spend separate)
- Local SEO and Google Business Profile
- Explainer video every quarter
- Referrer (GP and specialist) outreach kit
- Monthly strategy call
Group
Your growth department, for the whole group.
Best for: Groups, networks, pharmacies with clinics, occupational health providers
- Everything in Clinic, for up to 5 branches
- Unlimited practitioner calendars
- Social media: 24 posts a month plus reels
- Meta and Google ads (ad spend separate)
- Branding refresh and half-day photo shoot each year
- Corporate and employer enquiry funnels
- Dedicated account team, quarterly growth review
Just need the phones answered? AI Receptionist from R2,299/mo, 14-day free trial. All plans exclude ad spend. 30-day money-back guarantee.
Compare what each plan includes for nurses and nurse practitioners
| Service | Website Launch | Website Business | Growth OS Practice | Growth OS Clinic | Growth OS Group |
|---|---|---|---|---|---|
| Create | |||||
Practice website, live in 24 hours Mobile-first, fast, hosted in South Africa, built from your answers. Rule 4 details (name, profession, category, registration number) on every page footer. Market standard (UK agencies, SA agencies) | |||||
| Market | |||||
Google Business Profile setup Correct categories, hours, services and booking link so you show up on Maps. Brand Experts original | |||||
| Book | |||||
Online booking calendar Patients book 24/7 into real availability, per practitioner and room. Brand Experts original | |||||
AI receptionist (WhatsApp, web, Instagram) Answers FAQs, books, reschedules and hands over to your team. Never gives clinical advice. Brand Experts original | |||||
WhatsApp and SMS reminders, no-show deposits Fewer empty slots: reminders, confirmations and optional deposits. Brand Experts original | Add-on | ||||
Digital intake and consent forms POPIA-compliant forms with purpose-specific consent, before the first visit. Brand Experts original | |||||
| Retain | |||||
Follow-up and recall automation Home-programme reminders, check-ins and recall for reviews, on the schedule you set. Brand Experts original | |||||
Patient education library Condition explainers and after-care sheets you can send by WhatsApp. Market standard (UK agencies) | |||||
| Manage | |||||
Practice dashboard and monthly report Enquiries, bookings, no-shows, recall and channel performance in one view. Market standard (UK agencies) | |||||
For nurses and nurse practitioners
Do SANC rules differ from HPCSA rules?+
The principles are similar: factual, not misleading, no touting or canvassing. SANC regulations also prohibit permitting your name to be used in advertising. We apply the SANC rules to nursing content.
Can you handle home-visit bookings?+
Yes. A home-visit form captures the address and reason with POPIA consent and lands in your inbox and calendar.
Who checks the copy against the rules?+
Every page and post runs through our rule-based checker, then a human review. On Growth OS plans, public content is also reviewed by a registered healthcare professional before publishing. Brand Experts' founder is an HPCSA-registered physiotherapist. Final responsibility for your advertising stays with you as the registered practitioner.
Is this legal advice?+
No. We apply the published council rules in plain language and cite them. Where a rule is open to interpretation we mark it for review by an ethics specialist and choose the cautious option.
How fast can we go live?+
Website plans go live within 24 hours of your answers and payment, or your first month is free. Growth OS onboarding takes about two weeks.
Can we cancel?+
Yes. There is a 30-day money-back guarantee on the monthly fee. Website plans have a 12-month term; Growth OS is month to month.
Sources
- 1.Regulations: Acts or omissions in respect of which the Council may take disciplinary steps (GN R.767 of 2014), Nursing Act 33 of 2005, South African Nursing Council / Department of Health, 2014.
- 2.Code of Advertising Practice, Section II (substantiation clause 4.1; testimonials clause 10), Advertising Regulatory Board (successor to the ASA of South Africa), 2020 consolidation.
- 3.Protection of Personal Information Act 4 of 2013 (health information is special personal information, s26-s32), Information Regulator (South Africa), In force 1 July 2021.
Other healthcare professions
- PhysiotherapistsHPCSA
- General practitionersHPCSA
- PodiatristsHPCSA
- DermatologistsHPCSA
- DentistsHPCSA
- Psychologists and counsellorsHPCSA
- Occupational therapistsHPCSA
- DietitiansHPCSA
- ChiropractorsAHPCSA
- OptometristsHPCSA
- Independent pharmaciesSAPC
- Clinics and multidisciplinary practicesHPCSA + SANC
- Pathology and laboratoriesHPCSA
- Occupational health providersHPCSA + SANC
- Speech therapists and audiologistsHPCSA
- BiokineticistsHPCSA
- Medical specialistsHPCSA
Ready when your practice is.
Answer 10 questions, pay, and your site is live within 24 hours, or start Growth OS free for 14 days.
- Live in 24 h or first month free
- 30-day money-back guarantee
- POPIA-ready forms
- HPCSA-aware copy
